UAE: ARN launches Farsi language station

The Arabian Radio Network (ARN), the region's fastest growing radio network and communications service which was launched in 2001, has added a new radio station to its seven stations, to celebrate its 10th anniversary, with the launch of a new Farsi speaking radio station for the UAE.

Broadcasting on 93.4 FM, Radio Shoma ('Your Radio') will also be available online via the internet. Transmitting for 24 hours each day, the new station will provide a wide range of entertainment and music shows. 

ARN, a subsidiary of Arab Media Group, is the largest radio network in the UAE with eight dedicated Arabic, English, Hindi and Malayalam stations. The network also broadcasts a number of programmes targeted at the Filipino community and during the last six years broadcast a Farsi programme "Persian Wave" on Dubai Eye as part of its offering to listeners.

Mohammed Al Mulla, CEO of Arab Media Group said: "ARN has always been committed to reach out to the diverse population of the UAE. We have conducted in-depth research amongst the Farsi community in the UAE and have seen a definite need for a station of this kind. We are confident that Radio Shoma 93.4 will prove to be a strong commercial success. Radio Shoma 93.4 is the ideal solution for advertisers across the UAE who want to reach out to Farsi speakers. It's the first radio station of its kind in the region and will focus on music and entertainment."

Mahmoud Al Rasheed, General Manager, ARN added, "Radio Shoma 93.4 will provide its Farsi speaking listeners with the best in music and entertainment. The music will include current hits and music from the past appealing to a young audience while also impacting a more mature listener. It will offer important information about living in the UAE, local sports updates and business news enabling the Farsi speaking community to be aware of all the entertainment, sports and cultural activities happening in the UAE. We have put together a talented team from different countries, including Farsi speaking individuals from the UAE and international markets."

Located at Dubai Media City, the Arabian Radio Network (ARN) was launched in 2001. Striking a balance between community values and commercial growth, ARN has established itself as the UAE's premium radio broadcaster with its content now available across multiple platforms including online, smartphones and smart TV.

SOURCE:ARN launches Farsi language station http://bit.ly/ojtHym

Website:http://radioshoma934.com/

LISTEN: http://radioshoma934.com/popup_player.php

Via Yimber Gaviria, Colombia